The website was built and maintained in Webflow. The company recently went through a name change, which meant we had the opportunity to rebrand the whole company, which in turn meant we could revamp the branding across the website. We went from a clean, illustration heavy style, to a darker more slick brand approach.
An icon style was created to align with the overall branding approach, which was in turn applied to all touchpoints across the brand.
We created custom blog illustrations for every article that was written in-house. A specfic hand-drawn style was created using Procreate.
